AdPilot — Autonomous Meta Ads Agent

Revenue (Imweb)

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— orders · — AOV

COGS

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Ad Spend (Meta)

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Gross Profit
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            — margin

ROAS

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Purchases (COGS)

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— avg/day

CTR

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Cost per Purchase

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Overview Trends

Daily revenue and efficiency

Revenue vs Ad Spend (14d)

Daily ROAS (14d)

CTR & CPC Trend (14d)

Daily Profit Trend

Order Timing Distribution (KST)

All synced Imweb orders

Source: Imweb

Selected period true net profit

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Margin —

True ROAS —

30d run rate —

Waiting for data...

Latest completed day: waiting for covered data.

COGS Coverage

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Blended Margin

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True ROAS

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30d Profit Run Rate

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Refund Rate (₩)

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Cancel Rate (Sections)

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Feb Refund Rate

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Mar Refund Rate

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Profit Structure

How net profit is formed over time

Daily Profit Trend

Weekly Profit

Daily Profit Waterfall

Full COGS coverage Partial COGS coverage Canceled / recovery pending Missing COGS coverage

Data Coverage & Confidence

Waiting for data...

Media Profitability

Which traffic patterns and campaigns create profit

Ad Performance by Weekday

30D time frame

Main Campaign Weekly CPA

Campaign Profit Leaderboard

Revenue estimated (pixel-attributed) · all available data

Campaign	Status	Ad Spend	Meta Purchases	Est. Revenue	Est. COGS	Gross Profit	Margin %

Revenue by Day of Week

Net revenue, ad spend, and CPA by weekday

Day	Orders	Revenue (Paid)	Refunded	Net Revenue	Ad Spend	Purchases	CPA

Revenue Quality

Refund pressure and settlement validation

Monthly Refund Comparison

Settlement Reconciliation

Waiting

Card settlement rows are treated as validation only. They are not added into revenue totals.

Matched Net

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Unmatched Settlement

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Unmatched Imweb

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Method Mismatch

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Waiting for reconciliation data...

Daily Reconciliation Rollup

Match time frame —

Date	Settlement Net	Imweb Net	Matched Net	Settlement Gap	Imweb Gap
Waiting for reconciliation data...

Calendar Analysis

Zoom into any day or date range

Revenue heatmap · click or drag dates · KST

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Selected Range

Choose a day or drag across a period

The drilldown will populate with profit, orders, refunds, campaign estimates, and product mix for the selected KST date range.

Active Campaigns

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Profit Confidence

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Strongest Campaign

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Spend Pace Today

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Spend Without Sales

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Top Active Ads

Top Active Ads

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Intraday Pace

Is today’s spend turning into real profit yet?

Spend, revenue, and profit share one money scale here. Profit means revenue after product costs, fees, and ad spend.

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Loading Loading today’s pace...

This card will explain whether the day is pacing cleanly, spending too early, or still too noisy to trust.

Profit data confidence —

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Recent Days

Recent spend and CAC trend

Use recent days as the backdrop for whether today’s pace looks normal, strong, or off-shape.

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Live Read

What needs watching right now

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Campaign Control Table

Campaign	Status	Daily Budget	Spend	Pixel Purchases	CPA	CTR	Actions

Decision Center

Business decisions, guardrails, and operating context

Start at the top. If there is nothing urgent to decide, the next priority is fixing inputs, respecting hold states, or reviewing portfolio guidance.

Owner Focus

Waiting for AI operations data...

Once the next refresh lands, this space will tell you what needs a decision, what is just cleanup, and what can safely wait.

Next move —

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Safe to ignore —

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Action Now

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Fix Inputs

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Hold

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Portfolio Guidance

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Action Center

Immediate queue

Latest scan approvals and anything already awaiting a Telegram reply live here.

Waiting for backend connection and first scan...

Fix Inputs

Inputs or trust to fix first

These are non-delivery fixes: measurement trust, creative supply, and other inputs that should improve before the next budget change.

Waiting for backend connection and first scan...

Hold

Let Meta keep delivering

These are explicit no-change states. The right move is to leave delivery alone until the next meaningful shift.

Waiting for backend connection and first scan...

Portfolio Guidance

Macro budget direction for the next pass

These are advisory macro moves: portfolio scale, reduce, or reallocation guidance that should shape the next planning pass.

Waiting for backend connection and first scan...

Recent Changes

What changed recently

Only fresh state changes stay here. Audit history and research detail belong further down the page.

Waiting for backend connection and first scan...

Waiting for backend connection and first scan...

Archive & Diagnostics

Audit history and grouped families

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Recommendation Clusters

Deduped decision families

Grouped by decision family so macro budget calls, fix-input advisories, hold states, and cleanup history stay easy to read.

Waiting for backend connection and first scan...

Raw per-scan history

Waiting for backend connection and first scan...

Creative Health

Watch fatigue before it damages performance

This page owns creative diagnosis: active fatigue signals, pressure trends, and paused-ad learnings.

Creative Health Monitor

Recent 14 day fatigue view — ads · — healthy

The agent monitors frequency, CTR decay, and CPM rise to detect ad fatigue before it damages performance.

Fatigue Indicators Over Time

Creative Learnings

Paused ads and what they taught

Spend Pacing

Track budget headroom and delivery pace

This page is for pacing and budget pressure only. Live campaign decisions stay on Live Performance.

Active Budget Pool

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Spend This Window

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Budget Headroom

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Pace

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Budget Allocation by Campaign

Daily Spend Pace

Budget Optimization History

Time	Target	Scope	Action	Reason

Operating Guardrails

Scan Frequency How often the decision engine refreshes campaign, trust, and pacing context Live scheduler status will appear here.

Max Daily Budget Change

%

Maximum percentage the engine can move a campaign budget in one scan

Hard Stop-Loss Threshold (CPA)

$

Pause a campaign only when CPA breaches this stop-loss threshold over a sustained window

Creative Pressure Sensitivity How readily the system flags weak creative supply before more budget is added

Approval-Gated Execution

When enabled, executable campaign budget and stop-loss actions can request approval during scans. When disabled, everything stays advisory-only.

Portfolio Reallocation Guidance

Allow portfolio-level reallocation advisories when contribution diverges across campaigns

Notification Channel Where to send alerts about significant changes or issues

Meta Ads API Connection

Connection Status Connected

Ad Account act_1407071387528879 (SHUE)

Access Token ••••••••••••YmkZD (Long-lived, ~60 days)

Business ID 1037680327881084

Permissions ads_management, ads_read, pages_read

Imweb Store Connection

Connection Status Unknown

Store 슈에 (SHUE) — shue1.imweb.me

Site Code S20260108741f7ad4afc71

Scopes site-info:read, site-info:write, order:read

Token Source —

Token Expiry —

Auth Note —

Data Freshness —

Last Revenue Sync —

Total Orders —

Revenue —

Telegram Approval Bot

Connection Status Unknown

Bot —

Chat —

Last Check —

Bot Note —

COGS Data (Google Sheets)

Connection Status Unknown

Source —

Coverage Feb 8 – Feb 28, 2026 (no March data)

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Total COGS —

Data Note —